Drive Growth by Picking the Right Lane — A Customer Acquisition Playbook for Consumer Startups
The most common mistake founders make when it comes to customer acquisition is focus: investing in too many channels at once, and as a result not investing in any one channel enough.Continue reading →
The Marc Andreessen and Bill Gurley schools of pricing
An exploration into why two of the clearest thinkers in tech seem to present polar opposite points of view on pricing.Continue reading →
What’s your perpetual growth machine?
Companies get big in remarkably few ways. If you ask companies with >$100M in revenue how they got there, you’ll never hear an answer like “we did these 20 things pretty well and it all added up”. Instead, you’ll hear “we did one or two things, and we did them exceptionally well”.Continue reading →